Mikey Allan

Journal
  1. Critique Cards

    Critique is a no brainer right? it’s an essential tool in any creative process. But it’s hard! When presented with a whole design it’s difficult to quickly evaluate that design against: brand, user needs, typography, balance, colour etc… Moreover someone with less experience in critique, may worry about feelings. In this example you hear lots of “I […]

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  2. Getting value from your design principles

    I often hear mixed views on principles. Some people feel that they are the bedrock of good design. Others feel that they are another corporate or strategic box to tick. A file that’s left somewhere in the depths of a hard drive slowly gathering dust. I actually think that both these views are right. “Strategic” work often […]

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  3. The problem with solutions

    ‘The Solution’ and the problem with it. Solutions themselves are not the issue, they come in a variety of forms and often fix a specific problem. (Hold on to “fix a specific problem” as I’ll come back to that in a minute.) The pattern I keep seeing, is when I get invited to meetings to discuss the […]

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  4. Delivering the Monster job love infographic

    In 2015 Brandwatch joined forced with Monster to create a report around job love vs job hate. Alongside the report we created an infographic to display the data in a beautiful way. Fast-forward to 2016 and with the success of last year’s report, we’re at it again. Last year’s infographic was beautifully art-directed, however it was static […]

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  5. Is the science of design killing it’s soul?

    When was the last time you were listening to a Justin Bieber track and thought to yourself “My God, this is a musical masterpiece, filled with passion, heart and soul – surpassed only by the the late great Curtis Mayfield” ? I would hope never. But what is it about about Bieber’s contribution to music that differs […]

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  6. Fall in love with your client

    To finish off this year on a happy note I thought I’d write a little piece about love. It is the festive season after all and it’s a time when we should think of others and spread our generosity and kindness to all. So let’s start by falling in love with our client. Omnia vincit amor In […]

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  7. Natural peer environment

    We’ve all seen the importance of regular internal peer reviews and critiques. At Clearleft, as I’m sure in many companies, each discipline or team gets together weekly for one of these catch ups. For the designer we have a weekly critique. Each designer can present the work they’ve been doing and the others offer feedback. These weekly […]

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  8. 20 second gut test

    Objective of the workshop. The 20 Second Gut Test is a workshop which can help you discover an initial visual design direction. It helps you identify general design aesthetics and is a good technique to help you get started. Overview. The importance here is to ensure all the relevant stakeholders are in the room. After researching the […]

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  9. Web technology is unlocking design possibilities

    Whenever new design trends come they get adopted by the masses (me included) and arguably overused until after some time a designer will go on stage at some conference and shout “Design is stuck in a rut” – “We’re all just doing the same old SH*T”. In many respects they’re right, however I don’t believe that life […]

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